Our friend Merrie Spaeth, the media maven, gives out monthly Bimbo Awards to executives who answer questions in a way that tends to reinforce the negative impression that stimulated the question in the first place (e.g., “I am not a crook.”). One nominee this month is the Star’s Mr. Lites, who responded to a media question about the team’s seeming inability to attract top talent by saying:
We’re not dumb. We’re not cheap and we’ve not fallen asleep.”
