Mark Cuban and Todd Wagner have found a way to get some press for their HDNet films: give ticket-buyers free downloads of the movie’s soundtrack for the movie they just saw. HDNet is also planning to release movies on screens and DVDs on the same day.
“As studios and exhibitors search for ways to retain audiences frustrated with the theater experience, we believe the competitive solution lies in increasing value for customers,” Wagner said in a statement.
Freebies are great, unless Cuban gets The Hoop Troop to slingshot them into the crowd.
