This Hoodie Costs $10,000!

From the department of questionable style choices, here’s more from Sunday night’s American Music Awards show. That’s R&B singer Colby O’Donis, and the hoodie he’s wearing goes for 10 grand. Jump to read the full release.

KONQUEST Clothing Unveiled a One-of -a-Kind Hoodie, Embellished with over 4,000 Hand Placed Swarovski Crystals and 3 Carat Diamond Zipper Pull to Launch New Line
(Los Angeles, CA) November 25th, 2008- KONQUEST premium casual menswear line revealed its one-of-a-kind diamond studded hoodie by dressing pop/r&b sensation, Colby O’Donis (Interscope/Geffen/Konlive) for the American Music Award’s Red Carpet and after parties. The hoodie was designed to draw attention to the new line and raise funds for building schools in Uganda. 30% of the profit will be donated, since proceeds from the line will go to charity. The hoodie will go on display at several stores which carry the line, to share its intricate design and decadent features with interested buyers.

Colby O’Donis is enjoying his recent success with three songs currently on the charts including last year’s hit “What You Got,” featuring Akon, “Don’t Turn Back’ and most recently his appearance with Lady GaGa on her hit single “Just Dance.” Colby rocked the $10k Hoodie while garnering compliments from Jamie Foxx, Akon and T-Pain on the decadence of his ensemble. After the AMA red carpet, Colby modeled the one-of-a-kind item on stage in a performance with Lady GaGa of her top hit single, “Just Dance.”

KONQUEST, described as “affordable couture” that is both masculine and stylish, launched its premium casual menswear line at its new showroom, ToolboxLA at LA New Mart last month. The debut line from the makers of KEY CLOSET, creator of the $10,000 jeans ( ), features ultra-premium T-shirts with bold designs for the man who knows how to get what he wants in life. The original artwork is set off by foil accents, and soft water-based prints give the shirts a luxurious look and feel. KONQUEST’s original designs signify strength, power and precision and use premium dyes, washes and hand spray-painting to achieve its signature look.

Recognizing a gap in the market, KONQUEST was born out of the desire to offer an ultra-premium experience at a mid-level price point. Unrivaled in workmanship and design, KONQUEST will quickly capture the attention of the style-conscious man who longs to set himself apart from the crowd with his wardrobe. KONQUEST’s unprecedented mix of style and masculinity is poised to conquer the 21st century menswear market.

KONQUEST designs are the ultimate in casual menswear with unmatchable artistry and design yet at reasonable price points. KONQUEST can be viewed online at or visit them at the ToolboxLA Show Room at New Market in downtown LA. ToolBoxLA is located at 127 E 9th Street # 501, Los Angeles, CA 90015


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