Schutze Ups Scrutiny On DCVB

Jim Schutze has a heckuva column in the new Observer, examining how Dallas is being hawked to prospective conventioneers not as a business-friendly town where you can let your hair down, but as a “tourism destination.” And why that strategy doesn’t seem to be cutting the mustard. Schutze’s piece echoes some of the points made in our cover story in the current issue of D CEO, which looks at the effectiveness of Phillip Jones, the tourism-oriented chief of the Dallas Convention & Visitors Bureau.