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Leading Off (2/3/14)

Dallas poverty rates, 4-year-old signs with TCU, J.C. Penney's bizarre tweets, and new flights for Southwest Airlines.
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Dallas Poverty Rates High Despite Growth. According to the Dallas Morning News’ deep dive on the issue, “Texas may grow jobs like California grows oranges,” but those jobs don’t necessarily fit the profile of those looking. It’s not an uncommon story, certainly one heard around the country, but Dallas’ boomtown reputation doesn’t fit the storyline. Unemployment sits at 6.1 percent, and outside of Detroit, Memphis and Philadelphia, Dallasites are more likely to live in poverty than those in the rest of the country’s 20 largest cities. Mayor Mike Rawlings is concerned that if these high rates persist, companies might take their jobs elsewhere.

4-year-old Signs Letter of Intent with TCU Baseball Team. Warning: Grab the tissues. Micah Ahern has been battling cancer since he was 15 months old. He’s currently going through his sixth round of chemotherapy and has had radiation and a stem-cell replacement treatments in the past. But none of that was top of mind recently when he met with TCU’s baseball team to sign that letter, for the year 2027, and pose for photos with the team.

Those Bizarre J.C. Penney Tweets? They Were Intentional. During the Super Bowl, the Plano-based department store sent out two typo-filled tweets, leading some to speculate that whoever was managing the account was drunk. Not so. Apparently, it was all part of a plan to promote the store’s February campaign to raise money for Team USA. The tweeter claimed to be wearing Team USA mittens.

Southwest Airlines Announcing New Love Field Service Today. Customers will have to wait until October to fly nonstop on these new flights, but now they’ll know where they can go.

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