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Lisa Gardner

Lisa Gardner

OMS Strategic Advisors

Lisa Gardner heads up consulting and strategy development for OMS Strategic Advisors, a firm she co-founded with her husband, Lawrence. She brings extensive corporate experience to the role, with posts at PepsiCo and J.C. Penney, where she helped manage its $100 million re-branding initiative, “It’s All Inside.” Gardner also serves on the Executive Board of SMU’s Cox School of Business.

Stories by Lisa Gardner

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Commercial Real Estate

Lisa Gardner: Why A Blended Leadership Style Matters

The OMS Strategic Advisors executive says the great news is that style can be formed, altered, and changed where personality cannot. 
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Advice

Intentional Actions to Consider When Making That Diversity Hire

We all have a duty to begin from our realm of influence to make a difference, says OMS Strategic Advisors President Lisa Gardner.
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Business

What Type of Crisis Leader Will You Be?

OMS Strategic Advisors' Lisa Gardner says this time of uncertainty is an opportunity to grow as a more powerful leader.
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Commercial Real Estate

CRE Opinion: Choosing the Right Customer

In the commercial real estate world, this often means assessing square footage, geographical location, and type of business and workplace structures in place.
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Commercial Real Estate

CRE Opinion: Selecting the Right Client

The task of identifying the customer that makes the most sense to focus your time and talents on should involve some assessment.
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Stories by Lisa Gardner

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Business

CRE Opinion: Benefits to Team Collaboration Include Increasing Revenue

Commercial real estate firms that learn to collaborate across specialties can earn a real advantage against the competition.
Commercial Real Estate

Lisa Gardner: Is it Better to Be Loved or Feared?

The best way to increase influence is through a combination of warmth and strength.
Commercial Real Estate

Lisa Gardner: Choosing the Right Customer

Identifying the best primary customer for your firm involves assessing each group of customers along three dimensions: perspective, capabilities, and profit potential.
Commercial Real Estate

Lisa Gardner: The New Center of Gravity

An intriguing article in the Harvard Business Review, "When Marketing Is Strategy," refocused my 2014 business goals. As the article states, the strategic question that drives business today is not “What else can we make?” but “What else can we do for our customers?”
Uncategorized

Lisa Gardner: Making a Company Truly Great—Three Rules

The Harvard Business Review article, "Three Rules For Making A Company Truly Great," reveals that high-performing companies consistently share three fundamental strategies. I found them to not only be interesting, but extremely applicable to the commercial real estate clients we serve.
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