Friday, June 9, 2023 Jun 9, 2023
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Football

Why, Yes, That Is Eric Dickerson Promoting SMU in a Gold Trans Am

Just in case you had any doubt that we live in college football's new era.
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Yes, this really happened. GABY VELASQUEZ/ EL PASO TIMES / USA TODAY NETWORK

Few schools better symbolize college football’s new era than SMU, which is among those at the forefront of the Name, Image, and Likeness rules that finally allow for college athletes to be compensated above board while in school.

Even fewer flaunt it better. And if you don’t believe me, take 23 seconds out of your day to watch this excellent promo for tomorrow night’s budding (we hope) rivalry with North Texas, featuring Eric Dickerson barreling down the Margaret Hunt Hill Bridge … in a gold Trans Am. Yep!

Consider the days of the Death Penalty officially dead and buried.

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Mike Piellucci

Mike Piellucci

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Mike Piellucci is D Magazine's sports editor. He is a former staffer at The Athletic and VICE, and his freelance…

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