Last week, Mark Cuban told you Facebook sucked. This week, he spends 1,666 words – you can unpack that, philosophically, if you’d like – telling you why.
From a post entitled “What I Really Think About Facebook,” lest you be concerned that Cuban was, for once, not telling you what he really thinks:
FB is what it is. Its a time waster. That’s not to say we don’t engage, we do. We click, share and comment because it’s mindless and easy.  But for some reason FB doesn’t seem to want to accept that it’s best purpose in life is as a huge time suckplatform that we use to keep up with friends, interests and stuff.  I think that they are over thinking what their network is all about.
And:
I also think that FB is making a big mistake by trying to play games with their original mission of connecting the world. FB is a fascinating destination that is an amazing alternative to boredom which excels in its SIMPLICITY. One of the threats in any business is that you outsmart yourself. FB has to be careful of just that.
Cuban’s post was written at 1:18 a.m., when the most logical, cogent arguments are made.
