There’s no shortage when it comes to customization. From belt buckles to bags, it’s pretty easy to do your own thing. But skin care isn’t as easy. If you’re anything like me, you probably just hoard all of the products you think will work and hope for the best, right?
Well, Kiehl’s hopes to change all of that with its Apothecary Preparations. The service, which recently launched in Kiehl’s Highland Park Village location, involves chatting with a customer representative to create a personalized serum that addresses skin concerns such as redness, wrinkles, rough texture, large pores, and dullness. Being the skin care addict I am, I immediately headed to the Highland Park Kiehl’s store to test it out, and here’s why you should, too.
- Outside of visiting an actual dermatologist, there’s a strong chance you will find out more about your skin than you knew before. Pretty much everyone knows the three main skin types (oily, dry, and combination), but this little skin session goes above and beyond that. When I sat down in the chair, one of the first things the customer representative did was test the hydration levels in my skin using a tool called a dehydration analyzer. In five minutes, I discovered that my skin is a bit on the dehydrated side (something I definitely didn’t know … yikes!), so I’ve made more an effort to drink more water since the visit.
- There’s an actual Skin Atlas on hand to help you determine—and rank—your actual skin concerns. Much like any other woman in America, I’m invested in keeping my skin looking as smooth and wrinkle-free for as long as possible. The Skin Atlas is a dermatologist-inspired book developed by the brand that makes it easy to rank your skin concerns. For example: yes, wrinkles are a skin concern, but I found that they aren’t as big of a deal to me as say, visible pores. By zooming in so closely on skin care concerns (something I’d never done before!), you are able to create the most personalized product for you.
- Making your very own skincare product is actually a lot easier to do than expected. I’m not usually one to fall into the black hole of Pinterest DIY Land, and I am a hopeless cause when it comes to putting together anything that comes out of an IKEA box. But creating my own skin care product? No problem! After using the Skin Atlas to narrow skincare concerns, you receive two skin-specific targeted complexes to go with the (already bottled) Kiehl’s skin-strengthening concentrate. The concentrate contains a 35 percent concentration of squalane and a 20 percent skin lipid complex to fortify, hydrate, and protect the barrier of the skin. Combine the targeted complexes with the strengthening concentrate, and there you have it! Your very own serum with a custom label to use nightly or whenever you wish. It’s $95, but you don’t need to use much of it, so it lasts for a while. Also, there’s no fear of running out. Just contact your Kiehl’s store and give them the information on your label in order to get more.