Our D CEO CEO of the Year, Mark Cuban, has published himself an e-book. According to the Wall Street Journal, much of it is culled from blog postings that were already freely available.
I like how candid Cuban is about just wanting to sell books. The last thing he wants you to do is weigh the likelihood of whether you’ll actually read the thing before turning over your $2.99:
“Don’t feel you have to read it like a book,” he writes in the book’s foreword. “Use it as a way to get fired up. A way to get motivated.”
