When people ask about the company I work for, I can do a passable job of describing what it is that I do at D Magazine (answer hypothetical questions from Zac (“Who would be the best partner in an intra-office chicken fight?”)). And I can kinda even talk sorta knowledgeably about the work that goes on at D CEO, D Home, and our People Newspapers. But then there’s this division of the company called D Custom. Sometimes I say something like “They tell clients’ stories across all media” and sometimes I say something like “They’re kinda like SPECTRE, only not evil.” Depends on the nature of the particular cocktail party at which I’ve been asked about the company I work for.
All of which is to say that I’m happy D Custom has created this snazzy video to explain themselves. Now, when people ask me, I can just pull out my phone and show it to them.
