Thursday, May 2, 2024 May 2, 2024
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Business

Correcting The Record For The 33 News

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Aaron Smith is a very nice young man who’s just started a job as a TV reporter for The 33 News. He interviewed me yesterday for a story about Hyundai’s unique new-car buying incentives, but unfortunately got a big fact wrong about D CEO magazine in the piece. Smith said we’ve “seen auto advertising drop sharply over the last year,” when in fact our auto advertising has doubled during that period. (Aston Martin of Dallas runs with us, for example, not Hyundai.) Aaron says there’s no way to correct such mistakes at The 33 short of killing the whole story, so this is my way of helping out.

UPDATE: David Duitch, The 33’s news director, just called and said the station would correct the mistake on the Web and on-air tonight. Thanks, David.

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