How I Helped Feed the Ego of a Sandwich Shop Named Capriotti’s

The banner of all banners

Remember how I wrote about Capriotti’s and its plans to take over DFW one sandwich at a time?  Then, recall how they sent 100 sandwiches to D headquarters for my co-workers to try, and most of them were pretty happy with their free sandwiches (minus the mayo).

I thought that would be my last interaction with Capriotti’s, but then a SideDisher posted a photo of this enormous banner on Nancy’s Facebook yesterday. Capriotti’s Plano location is sporting a hot new look along with a copy of my article posted in the window (minus the comments, of course).

In my imagination, I wonder if Capriotti’s trip to Kinko’s looked something like this:

Capriotti’s people: I want a banner with the whole headline included.

Kinko’s people: Er, how big do you want it?

Capriotti’s people: Biiiiig. So big that you can spot it from a satellite circling around the globe. So big that – should we enter another Ice Age, like, today – we could use it to build a big tent for a small population of loyal Capriotti’s customers.

Anyways, you should enjoy the sign while it lasts, Capriotti’s. I think our lawyers will be contacting you guys soon since ya’ll are breaking a couple of copyright laws and all. But before you throw that banner away, I have this one request: Send me your sign. I’d really like to hang it outside my house. That way, should I ever get lost in space, I’ll know how to return home.

(No, really, I do want the sign.)

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