PGA Of America
Latest
Golf
Inside the Rise of Artisan Golf: How Two Fort Worth Club Makers Remade a Faltering Nike Division
In August 2016, Nike Golf shut down club manufacturing at its R&D headquarters in Fort Worth. But, for $100,000, two North Texans took control of the property and fanned a new flame in the industry.
Staycations
DFW Staycation: How to Spend a Weekend at the Omni PGA Frisco Resort
North Texas' newest resort—which opened in May 2023—offers fine Texas dining, luxurious relaxation, and a unique DFW golf experience.
Hospitality
Behind the Art and Design at Omni PGA Frisco Resort
Omni head of design Laura McKoy gives an inside look into the inspiration behind the resort's more than 185 art pieces, and Omni CEO Kurt Alexander talks future projects.
Golf
No, the Saudis Didn’t Buy Frisco
The PGA Tour-LIV merger is going to shake up a lot of things in golf. Just not much in the new home of American golf.
Business
Three Man Scramble: How Frisco Won the PGA of America Headquarters
The behind-the-scenes story of how North Texas is evolving into one of the biggest sports and entertainment districts in the nation.
Latest
Business Briefs
Energy Transfer Acquires Lotus Midstream for $1.45 Billion
Plus: Invited unveils its multimillion-dollar renovation and rebrand of The Constellation Club in Irving; Dallas-based Technology Media Group acquired by Georgia company; and more.
Personnel Moves
Mary Kay Veteran Takes on New Role as Chief Experience Officer
Plus: Former Topgolf exec named PGA COO; Tanya Hart Little shifts focus to Hart Commercial; and more.
Personnel Moves
Southwest Transplant Alliance Welcomes New President and CEO
Plus, PGA of America hires director of golf and field operations for PGA Frisco; SWK Holdings and Catch Up & Read have new leaders; and more.
Conversation With
On the Links With: Dawes Marlatt, PGA of America Senior Director
The senior director of PGA member education and talent development pulls back the curtain on the tech that powers the group's Frisco headquarters, known as the Silicon Valley of golf.
Business
Inside Look: PGA of America’s New Frisco HQ—and Its Multibillion-Dollar Impact
CEO Seth Waugh believes the new mixed-use campus will far outpace the Frisco EDC's predicted economic impact of $2.5 billion over 20 years.