It’s total excitement overload at The Joule. First, Traffic’s men’s store stunned the crowd with its slick city styles. Then, we got to shop TenOverSix, which opened last week; peruse the coffee table book selection at sleek Taschen library; sniff the aromas stirred up by neighboring coffee house, Weekend (which opens later this month); and take a sneak preview tour of Espa, the hotel’s sexy underground spa, set to open in early June. Now, there’s even more to jump up and down about.
Impressively, Traffic Los Angeles, who hasn’t even opened their women’s shop yet, is already hosting a pop-up shop with merchandise marked down to 40 percent off. It’s happening today. Stop by The Lumen from 1 pm to 9 pm for complimentary sips, light bites, valet, and to shop discounted spring and summer collections from the likes of Dolce & Gabbana, Paul Smith, Iro, Comme des Garçons, Dsquared, Rick Owens, J Brand, and more.
What: Traffic Los Angeles Pop-Up Shop
Where: The Lumen Hotel
When: Today, May 14, 1 pm to 9 pm
Update: Weekend will not open until later this month, and the spa opening has been pushed back to early June.