Where does a king keep his armies? In his sleevies. That right there is a dad joke, a genre of humor often unfairly maligned. Such jokes are clever, pleasant, and comfortable. They ought to be delivered with confidence and self-satisfaction. It’s not about the LOLs. The wordplay is its own reward.
Golf shirts in the workplace are the dad jokes of office attire. It’s not about the look. It’s about the feel. But if it looks good, all the better.
Athleisurewear is not new. And though some people find the fashion trend as ugly as the portmanteau used to label it, we reach not for the stuffiness of a wrinkle-prone button-down on weekday mornings. We go instead for a company-policy-permissible, short-sleeved polo, no matter the season or weather. Weekends, too, of course.
Rowan Kace, a new Dallas-based maker of golf shirts, pulls off the approach-shot, made-putt combo of being both stylish and undemanding. Darion Daniels and Camron Gray—cousins, former college golfers, and the company’s founders—set out to make shirts with a three-part mission: “Simple design. Sustainable materials. Stupid comfortable.”
Those last two priorities are where the magic lies. Rowan Kace shirts owe their suppleness to bamboo fibers, a textile Daniels tugged, stretched, and tinkered with until he found the just-right blend.
“When I got a fabric sample in the mail, my girlfriend—now wife—saw me rubbing my face with it,” Daniels says. “She said, ‘What are you doing?’ I told her, ‘You’ll never believe how soft this is.’”
Where does this dad keep his armies? In the breezy comfort of Rowan Kace’s machine-washable, 70 percent bamboo, 25 percent polyester, 5 percent spandex Tree Iron Polo.
Available in Birdie Blue, Magnolia, and Sunset. Only at RowanKace.com.
