Thursday, April 25, 2024 Apr 25, 2024
77° F Dallas, TX
Advertisement
Publications

SO LONG, MASSAGES

|

When Paul Neinast first decided to expand his posh Snider Plaza salon and include massage, he called the Austin State Board of Cosmetology to check out the laws governing massage. Then, he called University Park officials and received the expected bad news: University Park could not allow massage, otherwise it would have no control over parlors.

“It was disappointing,” Neinast says, to find out that his business had to relocate. After spending four years in Snider Plaza, Paul Neinast Inc. is moving to the corner of Monticello and McKinney. “I have always wanted to open a spa in Dallas,” Neinast says. His inspiration came from Aida Grey, an international beauty and health expert. “She’s been the first idol I’ve had in 11 years. 1 finally met somebody I respect.”

Presently, the salon offers hair-styling, facials, makeup consultation, manicures and pedicures for women and men. When the new salon, Aida Grey of Dallas, opens in November, Neinast says it will be the only place in the Southwest to rival the Greenhouse in Arlington.

Some of the amenities at the new salon will be shiatsu massage for men and women, a steam room, sauna, whirlpool and prepared meals. Neinast also has big plans for the future. He’d like to build a 24-suite hotel with an adjoining spa, including an exercise program, an Olympic-size swimming pool and underground parking.

Related Articles

Image
Arts & Entertainment

DIFF Documentary City of Hate Reframes JFK’s Assassination Alongside Modern Dallas

Documentarian Quin Mathews revisited the topic in the wake of a number of tragedies that shared North Texas as their center.
Image
Business

How Plug and Play in Frisco and McKinney Is Connecting DFW to a Global Innovation Circuit

The global innovation platform headquartered in Silicon Valley has launched accelerator programs in North Texas focused on sports tech, fintech and AI.
Image
Arts & Entertainment

‘The Trouble is You Think You Have Time’: Paul Levatino on Bastards of Soul

A Q&A with the music-industry veteran and first-time feature director about his new documentary and the loss of a friend.
Advertisement