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Books

7 Books Dallas Execs Think You Should Read

Ken Hersh, Melissa Reiff, Charlie Vogt, and other leaders share the one book they think everyone should read—and why.

We all have the one book that has stuck with us, a piece of work that sparked new ideas, caused us to change the way we think, or helped us move ahead in our careers. Here, area leaders share their recommendations.

The First 90 Days by Michael D. Watkins

The First 90 Days by Michael D. Watkins. It’s a great reminder that when you’re starting a new position, you’re not expected to have all the answers. You should allow yourself the freedom to ask questions—be willing to listen, learn, and then act. I’ve also learned that the job you are hired for may not be the job you will have forever. I started out in our travel department and then moved into IT, but I was always curious about learning new areas.” —Zack Hicks, Toyota Connected North America

Chasing Daylight: How My Forthcoming Death Transformed My Life by Eugene O’Kelly

Chasing Daylight: How My Forthcoming Death Transformed My Life by Eugene O’Kelly, who died of a brain tumor in his early 50s. The book is one of the most inspiring reads, especially for hard-working and driven leaders.” —Charlie Vogt, DZS

The Power of Positive Thinking by Dr. Norman Vincent Peale

The Power of Positive Thinking by Dr. Norman Vincent Peale. The title of the book says it all. Whether in business or just life in general, positive thinking—a positive attitude—is fundamental to happiness and success.” —Melissa Reiff, The Container Store

The Obstacle Is the Way by Ryan Holiday

The Obstacle Is the Way by Ryan Holiday, which was recommended to me by our CFO, Craig Storey. I’m in the middle of it right now, and the book is helping me to power through this storm. It’s definitely a must-read.” —Jason McCann, Vari

The Accommodation: The Politics of Race in an American City by Jim Schutze

The Accommodation: The Politics of Race in an American City by Jim Schutze. Everyone in Dallas should read this book. We cannot be our best until we learn about and acknowledge our history and combat the systemic inequities that exist.” —Chasity Wilson Henry, CECO Environmental Corp. 

Moneyball by Michael Lewis

Moneyball by Michael Lewis is a must-read. It isn’t just a sports book. It has applications in just about every facet of decision-making. Everything has some sort of value, and it can be quantified. Plus, most assets don’t love you back.” —Ken Hersh, George W. Bush Presidential Center

Generations: The History of America’s Future by William Strauss and Neil Howe

Generations: The History of America’s Future by William Strauss and Neil Howe. It explains how society has cycles, but we’re always progressing upward. It tells the history of America through the lens of generational theory.” —Trammell S. Crow, EarthX

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