Thursday, January 27, 2022 Jan 27, 2022
46° F Dallas, TX
Business

My Toughest Challenge: Robbie Briggs

The CEO of Briggs Freeman Sotheby's International Realty discusses achieving growth.
Image

“In the wake of the downturn of 2008, I looked at the real estate landscape and recognized the need for a more global approach. We were seeing many foreigners buying the larger estates in North Texas. None of them knew who Robbie Briggs was, but they knew the name Sothebys, due to the auction house’s 250-year history. That’s when I decided to buy the franchise for Sothebys International Realty for Dallas-Fort Worth. It surprised many that we were making this change, but, after a year, the skeptics had become our biggest fans. Our broker-to-broker referrals from around the country have increased by 67 percent, and our customer referrals are up by 450 percent. We have grown from a one-office company with about 120 agents to a 10-office company with about 450 agents, and close to $4 billion in sales volume.”

Related Articles

Image
Local News

Finalists Named: Latino Business Awards

The program honors outstanding Latino leaders and companies in the North Texas region.
Business

AT&T Expands Gigabit Speeds to Business Customers

The company is also launching its voice over IP service for DFW companies.
Image
Business

Quiz: How Well Do You Know DFW’s Business Elite?

You may have heard about our newest publication, the Dallas 500. Produced by the editors of D CEO (after months of research and hundreds of interviews), it includes insider tidbits about the most powerful business leaders in North Texas. Over the next few weeks, we’re giving you the chance to test your knowledge about these movers and shakers. Take the quiz below.