Keith Emmons and Robert Ungemach first made their mark in the Bishop Arts District about eight years ago, selling all natural, made-from-scratch bath products out of their storefront, Shambhala. As time went on, their collection of Fair Trade and Made in America products grew along with their interest in selling jewelry, candles, home goods and more. They new it was time for a change.
To accommodate their new vision and to incorporate Fair Trade’s fast growing clothing market, the Oak Cliff shop was completely remodeled and rebranded to become Opportunity Market. The design of the store, which opened its doors on May 9 (World Fair Trade Day), has a unique, cohesive look. The shelves and clothing racks can be moved around like puzzle pieces to display the works of the many artisans they carry including Rescued Wine, Hands-to-Hearts, Mata Traders, Acacia Creations, and Bright Endeavors. Emmons credits the execution of the interchangeable displays to the years he spent working in theater and set design.
New wood-planked walls complement the retro copper ceiling and serve as the backdrop for Opportunity Market’s unique display system, but the focus of the rebranded store remains on the stories, the people, and worthy causes behind each product. “If we really want to create a better world,” Emmons says. “We have to start living better lives that include care and concern for the people who provide our goods.”