In media and PR circles for many months now there has been talk about Robert Wilonsky’s cancer and how bad it was. Word was, he didn’t want people making a fuss. He wasn’t going to write about it and make it a Big Thing, because if he didn’t survive (early on, that outcome seemed likely), he didn’t want his cancer to define his career. So I was very happy today to see him publish this piece about his experience and the clinical trial that has changed his prognosis. I told him that he needs to keep his dang shirt buttoned, but this is really good news. I look forward to reading many more Robert Wilonsky columns in the paper. Maybe some of them will even be good.