April Fool’s!

Forgive me. I'm about 10 years old.

No, there was never a racist sex joke in Leading Off this morning. No, I wasn’t drunk. All the typos and so forth were intentional, meant to indicate that I was impaired. The first five comments were Mike Snyder’ed by yours truly to stir up curiosity. I’ll tell you that today’s prank taught me that April Fool’s in the age of social media isn’t what it used to be. Just too hard to control the flow of information. And I could be wrong about this, but people are less credulous. All the same, I got a few emails and texts that tell me some of you were suckered (as did my wife). And that does not make me sad.

Just for fun, have a look back at the prank we pulled in 2010, back before Facebook and Twitter ruined our lives. We launched A Magazine, the city magazine of Arlington. The comments to that post are plentiful and pleasing.


  • D. Shapiro

    Is this a joke?

  • Brett Moore

    I was amongst the suckered. But in my defense, like all good pranks, this one very much fell within the bounds of possibility.

    • Tim Rogers

      No idea what you’re talking about. I strove to come up with the most outlandish scenario possible.

  • TheSlowPath


  • The Grammar Belle

    Damn you, Tim Rogers. (Hugs!)

  • Peter Kurilecz

    the problem is that we have snopes and a couple of other sites that quickly quash any hoax that may arise which is sad. I pulled a AF joke several years ago that suckered in a bunch of people. It was amazing how many took the bait. What I’ve come to realize is that a good AF prank has to be reasonable and creditable for it to be successful. I think for the future AF pranks one will have to lay the ground work days if not weeks ahead of time creating credibility. launching it only on AF’s day when everyone is expecting it will not ensure success.