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How Deion Sanders Got A Charter School

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Brand new Texas Observer reporter (and competitive eating enthusiast) Patrick Michels has the interesting tale of how Neon Deion got into the business of public education: “The most novel aspect of these charters,” Michels writes, “May be the private funding sources they’ll depend on to round out their $10 million-a-year budget: not usual suspects like Bill and Melinda Gates or the Walton Family Foundation, but big brands Sanders has endorsed or worked with over the years, which he name-drops regularly when talking about the school.”

After telling the board how nervous he was–more than he was before those Super Bowl and World Series appearances you might remember him from–he recounted how plans for the school were born. “This all started as a dream, but yet a dream while I was still awake,” Sanders explained, relating a vision he’d had three years ago. “Could you imagine, educating kids of all socialities and different social statuses–white, black, Hispanic… Asian?”

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