CEO Gets the Boot at Western Retailer

R. Mark Syrstad is out as president and CEO of Arlington-based Sheplers, the world’s leading retailer of Western-style clothing. While the company didn’t elaborate, one official says Sheplers wants to do a “course correct” and get back to “more traditional Western wear.” In a 2008 interview with D CEO, Syrstad expressed his desire to move Sheplers beyond its traditional customer base to attract “fashion-forward” men and women.


  • Dallasite

    Fashion forward… Gay cowboys?

  • Long tall Texan

    I don’t care, as long as they continue to carry jeans in 38 lengths that is.