The Sports Club/LA Will Surpass My Every Expectation

That’s what I learned from the letter that accompanied a promo brochure that arrived in the mail at my house over the weekend. The Sports Club/LA is the 78,000-square-foot, $35 million gym that’s going in at the new development at Central and Park Lane. Except, as the New York Times said, “To call this place a gym is like calling the Four Seasons a hostel.” I know the NYT said that because the 14-page promo brochure, printed on paper stock so heavy it could be used as a paper plate, includes the quote. I can tell this place is going to be expensive. You know how I can tell? Because nowhere in the brochure or on the gym’s website can I find prices for membership. And because this weekend, I actually got two of the brochures in the mail. And because the woman who wrote that letter to me, the founder of the Sports Club/LA is named Nanette Pattee Francini. You get involved with a woman who has three French names like that, it’s gonna cost you.