Thursday, March 28, 2024 Mar 28, 2024
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Media

When The Going Gets Tough… Start A Magazine!

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We love new magazines, we really do. They send more salespeople out on the street to sell the idea of magazine advertising, and they train new writers, editors, and art directors we can steal. That said, this is truly an idiotic time to launch a competitor to Texas Monthly. If their investors’ pockets are awesomely deep, I give them 18 months — and that’s only because I’m nice.

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