PEPSICO CHIEF TO RETIRE

Steve Reinemund, who earned his Pepsi spurs running subsidiary Frito Lay here in Dallas, announced today that he will retire in May, 2007. Hope that means that, like predecessor Roger Enrico, he’s coming home where he belongs. Ad Age notes that under Reinemund

“…the company in December eclipsed the stock market capitalization of rival Coca-Cola Co. for the first time.

That’s big.

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