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M2G Ventures To Redevelop Six Buildings in Design District

Plus: Transwestern has big leasing week; Holt Lunsford announces addition to its industrial team; and more.
By Carla McCanna |
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North Texas-based real estate investment and development company M2G Ventures is redeveloping and rebranding The Archetype, a six-building light industrial park, which will soon be a 112,741-square-foot modern urban industrial destination.

Located at 3131 Irving Blvd., the project is conveniently located in the heart of Dallas between East Brookhollow and the Dallas Design District. With lease availability ranging from 2,500 to 25,000 square feet as well as a single-building opportunity for a key tenant at the front building, the space M2G Ventures says is “designed for tenants that want out-of-the-ordinary space in an out-of-the-ordinary location.” According to a release, the buildings will be ideal destinations for logistics, showroom, medical and e-commerce tenants.

“There’s immense opportunity for this project, so we wanted the project identity and name to capture our innovative redevelopment approach. The Archetype’s rebranding reflects its unique personality and instills a sense of connection between tenants while creating differentiation in the market,” said Jessica Miller, co-founder of M2G Ventures. “Energizing and enhancing The Archetype’s design creates an atmosphere for discerning brands to thrive in this highly sought after urban industrial location.”

The Archetype was formerly known as the Commonwealth Center, but the redevelopment is set to include a full rebrand, major renovations, capital improvements, storefront upgrades, environmental graphics, enhanced landscaping, lighting upgrades, and public art installations commissioned by local artists. According to M2G Ventures’ chief creative Katie Murray, the art is a key piece of the rebrand, and each piece has been curated specifically for the vision ahead.

“We want to create the ideal space for thriving tenants. We feel we are doing that with the art infusions, new landscaping, added wayfinding and signage, along with an improved storefront and exterior lighting upgrades. Add in its ideal location and easy access to DFW’s most affluent and densely populated areas, and we believe we are truly creating a place users want to be.” said Amy Castellanos, SVP of Development.

Transwestern Signs Multiple Leases

Four new leases have been announced by real estate firm Transwestern this week totaling nearly 85,000 square feet of space.

The first is located at 2821 E Randol Mill in Arlington. Incab America, a leading U.S manufacturer of fiber optic cable signed onto a 40,000-square-foot industrial lease with The Arden Group with John Brewer and Riley Maxwell of Transwestern representing the tenant.

Plus, East West Bank renewed its office lease at Providence Towers at 5001 Spring Valley Road, and it expanded to a total of 24,624 square feet of space in the towers.

Among the new leases is also law firm Moses Palmer & Howell, which signed onto a 4,046-square-foot lease at The Fort Worth Club. Set to occupy 5,128 square feet at 3811 Turtle Creek in Dallas, Denali Water Solutions also signed a new lease this week with the help of Transwestern.

Holts Lunsford Commercial Announces a Series of Promotions Among its Dallas Industrial Team

The latest news from commercial real estate company Holt Lunsford Commercial revealed three new promotions in its Dallas industrial team.

The first of the employees is Andrew Gilbert, who has been promoted to vice president of the Dallas industrial division to lead and manage industrial brokerage efforts in the area. Gilbert has been with Holt Lunsford Commercial for 11 years, and he began his career as an intern before joining full-time in 2012. Now in his new role, he will be responsible for leasing nearly 9.7 million square feet of industrial assets, as well as more developments across Northwest Dallas, the DFW Airport, and Denton.

New acquisitions and developments in these areas will be assisted by two new market directors Keaton Brice and Maddy Canty. Brice began his career in industrial real estate as an analyst at a real estate investment firm and was recognized in 2021 as a D CEO Power Broker. Canty joined Holts Lunsford in 2017 with previous experience as an analyst on project leasing, marketing, and business developments.

Regarding the promotions, founder Holt Lunsford said: “The growing maturity of the Dallas industrial team is a direct result of HLC’s mission to maintain a team of talented professionals guided by a Values system, the key factor that sets HLC apart as the region’s premier commercial real estate service provider and defines the company’s corporate culture.”

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