Virgin to Open New Hotel in the Design District

Big news in the hospitality arena in Dallas. Virgin Hotels will open a new hotel in the city’s Design District.

Dunhill Partners, Vinculum Partners and the Crosland Group are partnering to develop the project, which expected to open in 2018.

“I could not have found a more perfect hotel for the Design District and everything it offers to the city of Dallas than Sir Richard Branson’s Virgin Hotels,” said Bill Hutchinson, president of Dunhill Partners. “It will be the heartbeat of the hottest entertainment district and the biggest jewel in our crown.

The 200-room hotel will include restaurants and bars, a gym, spa, rooftop terrace with a pool, and meeting space. It’s being built along Hi Line Drive, on land Dunhill acquired as part of a portfolio acquisition last year.

The recent reinvigoration of the Design District attracted Virgin Hotels to the neighborhood, said CEO Raul Leal. “We expect Virgin Hotels Dallas to move into the neighborhood seamlessly, as its aesthetic and offerings will attract the growing local creative class and business travelers that will call the Design District home,” he said.

It will be the fourth property for Virgin Hotels. The company’s Chicago venue just opened; Nashville and New York are up next. Virgin Hotels also is eyeing conversion and development opportunities in Boston, Los Angeles, Miami, Austin, Seattle, San Francisco, Washington, D.C., and London.


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