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Education

DISD Communications Chief No Longer So Proud of Her Failure

By Tim Rogers |

Jennifer Sprague, as you no doubt know by now, is DISD’s 31-year-old new communications chief. She will be paid $185,000. Zac can help me on this, but I think technically that’s called “stacking money.” As Peter pointed out, it’s ironic that her first communications crisis centers on her own salary. Here’s something I’d like to point out: two years ago, Sprague wrote about how she failed a public relations accreditation test and how she got her head right with the game and took the test a second time and passed it. She posted these words on something called ComPRehension, the blog for the Public Relations Society of America. Thing is, even thought ComPRehension’s archives go back to September 2007, Sprague’s post from 2010 is no longer on the site. But, of course, there is something called Google, and Google remembers everything. Here’s the cached version of Sprague’s post.

Now, here’s the thing: who cares that Sprague failed some test? (Unless a PR professional in FrontBurner Land can tell us that this accreditation test is something that a reasonably healthy chimpanzee would ace.) The thing that’s interesting here is that the post was taken down from ComPRehension. One wonders why. Doesn’t one?

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